Launched and scaled social media audience from 0 to 130K fans on Facebook, 0 – 5K fans on Pinterest, 0 – 2K fans on Instagram, and 0 – 4K fans on Twitter. Developed and executed on strategies, contests, and marketing materials to engage with audience and capture leads for Doggyloot. Created relationships with over 70 social media influencers (Facebook, Instagram, and Blog) to promote the brand, help with SEO, and drive “unpaid” traffic / purchases on the website. “Unpaid” social media traffic attributed up to 25% of monthly traffic and up to 20% of purchases.
Social Media Management + Copy + Art/Creative Direction – Giselle Gonzalez
Graphic Design – Angela Pestano