Bick’s Pits Calendar Partnership

Bick’s Pits Calendar Partnership

Secured relationship with the Bryan and Amanda Bickell Foundation to promote “Bick’s Pits” limited edition calendar. Features the 2013 Stanley Cup Champion Chicago Blackhawks including Patrick Sharp, Jonathan Toews, Duncan Keith, and Corey Crawford, among others.

Created wireframes and copy that was utilized in producing landing/lead page for promotion. Collaborated with graphic designer to create social media marketing materials and designs for website. Worked with WordPress web development agency to deploy promotional website. Oversaw public relations agency that secured press in USA Today and Buzzfeed, among others.

Art/Creative Direction + Copy + Technical Project Management / Wireframes + Promotion Manager – Giselle Gonzalez

Promotion Manager – Nick Phillips

Graphic Design + Illustration – Angela Pestano

Public Relations – Andrea de Vos and Kate Elisco